International Business Degrees Online

The interdepartmental International Business Program (IBS) offers a graduate curriculum leading to the degree of MBA in international business.

This program prepares students for entry and managerial positions in a variety of firms, such as export and import companies, international-trade intermediaries, financial institutions, and multinational enterprises, both in the United States and abroad.

For students with an undergraduate degree in business administration, the program provides the opportunity to internationalize their knowledge of business functions; for students with other undergraduate degrees, it complements their core business courses in a similar manner. The Department of Marketing and International Business plays a vital role in coordinating and staffing this program.

What are the main considerations for a car manufacturer when launching a new model? How do you enter the Italian clothing market or effectively lead a sales team in Portugal? IBMS graduates know how to handle these situations.
Best IBMS programme of the Netherlands

The International Business and Management Studies (IBMS) programme prepares students for business functions and management positions in internationally orientated companies. The ‘Keuzegids Hoger Onderwijs’, the leading independent institute for evaluation of Bachelor programmes in the Netherlands, named HAN University’s IBMS programme the best in the country. HAN University has offered the IBMS programme for more than ten years and students of many different nationalities have successfully completed the study.
Covers all aspects of international business

The IBMS programme covers all aspects of international business. Students follow courses in Management, Economics and Marketing. They learn about the international business environment through subjects such as Law and Finances, and gain experience writing management and marketing plans. Throughout the study, students work on various practical team projects and receive continuous training in a chosen language.
Degree

Students who successfully complete the International Business and Manage

Introduction

BA (Hons) European Marketing aims to create specialist marketing graduates who have a thorough grounding in the principles and practice of marketing within a European context. They will understand and be able to use marketing techniques and processes at the strategic and operational level and appreciate the role of marketing across a wide range of business functions and industry types. There is an emphasis on contemporary developments such as the use of new technology, product and service innovation, and the evolving role of the marketing discipline. In addition to developing their knowledge and critical understanding of the subject, the course encourages students to develop their skills and personal capabilities so that they can take full advantage of available career opportunities and continue to develop themselves personally and professionally on graduation. In particular, students focus on linguistic and cultural awareness skills enabling them to tap into career opportunities at the European and international level.

European Marketing is available as a final year programme only. Students joining this course will typically be from international markets, they will have studied equivalence to the first two levels of a marketing degree, and will take studies in a European modern language as part of their programme

This intensive 12-month programme offers you a range of key benefits, each of which will contribute to your development into an effective business executive operating in an international context:

- Access to one of the leading university research institutes in International Business with its staff based in the Business School
- The opportunity to undertake an overseas study visit to examine international business in action
- Developing your knowledge and understanding of current research in international business and management
- Being able to apply this knowledge to the analysis of the current strategies being pursued by the world’s major international businesses
- Undertaking your own research work into a topic within the field of international business and management that has interest and relevance to your future career.

Course Content

During two semesters you will be able to gain a thorough grounding in the key aspects of operational and strategic management within the context of international business as well as the main business functions to be found in such organisations. In summary, you will all learn about:

- Strategy and International Business Management
- International Marketing Management
- International Labour Markets
- Personal and Professional Development
- Multinational Finance
- Information Systems in a Global Context
- Research Methods

In addition you will be able to take one of the following options:

- Overseas Visit
- Corporate Social Responsibility
- Managing Projects Across Cultures

Finally, during semesters 2 and 3, you have the opportunity to complete a Masters Dissertation which will involve you in planning and implementing a research study on an approved topic within the area of International Business and Management. This provides an ideal opportunity to personalise your study programme reflecting your own interests and career aspirations.

The Programme reflects the University’s commitment to ActiveEducation and involves you in a challenging and participative range of learning processes right from day one. With a busy induction week involving you in meeting with the staff team and your fellow students, exploring the learning resources available to you in the University and taking part in a research symposium led by the Institute of International Business, the Programme expects you to discuss and debate the key issues, both in the subject itself and in the dynamic world of international business. There will be many opportunities to examine what is actually happening in the business world around you as you progress through the Programme.