Posts Tagged ‘management textbook’

Associate International Business at Madison University California

Monday, February 2nd, 2009

Segment One - General Education Requirements
30 Credit Hours - Each course is 6 credit hours
The general education requirements provide a broad foundation in the basic academic disciplines and offer students the opportunity to
explore the breadth of the liberal arts and sciences. The following courses offered by Madison University meet the general education
requirements for undergraduate students:
Course Number Course Title
BIOL – EEC101 Biology
ENGL – EEC 101 English Composition I
HIS – EEC 101 Introduction to American History
MATH – EEC 101 Basic Principle of Mathematics
MATH – EEC 102 Introduction to Business Mathematics
Segment Two - Concentration Requirements
30 Credit Hours - Each course is 6 credit hours
BMGT 30101 Business Management
An introduction to basic concepts of management, analytical techniques and organization theory. A functional approach to management,
including cases and managerial excellence.
Textbook: Management Fundamentals: Concepts, Applications, Skill Development
ISBN#: 0-324-01337-X
BMKT 30101 Principles of Marketing
A broad perspective of marketing designed to offer the student a basic understanding of what marketing is and how it works, with an
approach to marketing management.
Textbook: Marketing: Principles & Perspectives, 3rd edition
ISBN#: 0-072-46128-4
CSCI 30101 Computer Literacy
This course includes topics of discussion for word processing, spreadsheets, database management and computer architecture.
Textbook: Computers in Your Future, 5th edition
ISBN#: 0-13-035468-6
ACCT 30101 Principles of Accounting I
This course provides an introduction to the basic concepts and practical procedures of accounting. Also, the uses of accounting information
and financial data for managerial decision making.
Textbook: Accounting: The Basis for Business Decisions, 12th edition
ISBN#: 0-07-239688-1
ECON 30101 Principles of Economics
An introductory course that serves to acquaint the student with micro and macro economics, concepts and their applications, supply and
demand functions of price, unemployment, inflation, and fiscal policy.
Textbook: Economics, 15th edition
ISBN#: 0-07-234036-3